Meet Hans Bohlin, CEO at Atlasbalans
Hans Bohlin was born in 1962 and comes from Umeå. Since his 1985 business economic degree from Umeå University, he has worked in areas such as IT development, telecom, finance and trade, primarily in sales, marketing and management. Hans has even studied as a chiropractor apprentice for two years and studied osteopathy for six months.
“Hans has a unique combination of business expertise, empathy and vision. I have over the past three years have had the privilege to get to know Hans in business and personally, and would heartily recommend everyone to do the same. I am sure that Hans can get you to see things in new, more productive ways with warmth and compassion. “- Anders Larsson
Why Atlasbalans? Interview with CEO Hans Bohlin
Hans Bohlin sold his summer home and abandoned a successful career in business to invest wholeheartedly in Atlasbalans, a wellness concept that has gone from treating people to the development of an innovative treatment machine that now also treats horses with great results.
Read the full interview below
“Hans has a helicopter perspective and quickly sees the overall pictures with the ability to come to a fast decision. The basis for this is his curiosity and his incredibly high ability to absorb large amounts of information. Hans has a very good ability to see people and provide feedback on their strengths. Hans has strong leadership abilities and I can heartily recommend his experience and knowledge “- Björn Ekengren
What triggered you to start Atlasbalans?
I have always strived to make things easier and more efficient.
In the late 2000s I got interested in alternative forms of treatment and saw the great benefit they could do for people with back and neck pain, but also proactively to better balance and posture.
Moreover, it was an industry that could benefit from more entrepreneurship and new development, so I felt I had something to contribute with my long experience both as an entrepreneur and from many years in large corporations.
So after a lot of preparation, we started Atlasbalans in the autumn of 2011 as a wellness concept to by treatment of the neck and back help customers to better their balance and posture.
The basic idea was to bring together professional therapists under one platform and together build something bigger. By making things easier and working together, I believe we can open up for a whole new development.
The format has changed, but the idea is still the same. By spreading Fascia wave treatment to as many as possible and remaining open to evolving and improving, this can be a quick channel to disseminate new knowledge and research.
In recent years, for example, I have studied fascinating new research on above all the fascia, and when it spreads it can change the whole perspective on how we look at health care. But the system is slow, it is still relatively unknown in for example Sweden, even though it greatly impacts how the body works.
My vision is for Atlasbalans to remove that inertia.
Atlasbalans is my way of showing the path to doing things faster, easier and more efficient.
Why did you develop a machine?
Our past experience had taught us that a tool is needed to effectively treat especially the neck muscles. Therefore, work began to develop a treatment machine in the autumn of 2011.
When testing the first prototype in spring of 2012, we realized that therapists in general, not just those who treat the neck and back, could benefit from a tool. Partly to improve treatment results, but also to facilitate the work since it causes wear to treat customers manually each day for several years.
The machine has won designer awards and has been praised by clients and therapists. How did that come about?
I contacted two talented engineers, Ari Hakala and Krister Sjölander, and a renowned industrial designer, Nicholas Frank, who I worked with in the early 90s. The first sketches were amazing, but since then a lot has happened that influenced development.
Early on we detected that the machine had a positive effect on connective tissue. Connective tissue (Fascia) is about the hottest and newest within manual therapy; especially in Germany and the US. Through Tom Myer’s research on “Anatomy Trains” the machine was adapted for treatment of Fascia.
We have upgraded the software some 20 times since then to get the maximum effect..
An animation was made in 2018 about how Atlasbalans and the machine have evolved over the years
About Fascia Innovation
Ivar Bohlin
Ivar is currently the head of sales at Atlasbalans. When Ivar Bohlin was hired as Atlasbalans new salesman there were some eyebrows raised.
New education with a focus on Fascia and new research
New education with a focus on Fascia and new research Fascia Innovation is launching a new professional training/specialist program based on the accumulated experiences of over 50 professional therapists and the latest advances in anatomical research. “Through our international network of both therapists and researchers, we not only gain access to the latest insights into…
Fascia Innovation is developing a new standard in well-being
Intervju med Hans Bohlin, VD efter att Atlasbalans blivit månadens medlem i Tysk-Svenska Handelskammaren.
Fascia Innovation receives two German Design Awards 2020
Innovative treatment of low back pain & frozen shoulder double winner of one of the worlds most prestigious design awards.
“Treatment of fascia is the future – but we need more tools to reach deeper”
Jarmo Ahonen is one of the most renowned physiotherapists in Finland and has dedicated decades to improve treatment of fascia. He has been working with Swedish Fascia Vibes since 2013 and has had amazing results.
New innovative treatment of low back pain & frozen shoulder
With a new innovative way to look at the body, based on the latest research, the Swedish Med-Tech company Atlasbalans are getting attention in Helsinki, Berlin, London & Frankfurt.
Axel Bohlin
Axels titel är Marknadschef men han har ett finger med i det mesta av verksamheten, utom möjligtvis behandlingar och maskinutveckling.
Fascia Innovation part of the first Fascia research study
In 2015 veterinary Vibeke s Elbrond was the first one ever to publish a research study on fascia on horses. But did you know that she used the Atlasbalans M1 to validate her findings – and at the same time showing the effect the machine has on fascia?
UK Launch of Swedish Fascia Vibes by Atlasbalans
The UK Launch of Swedish Fascia Vibes by Atlasbalans was held in London on May 10-11th. “Very professional” states Linda Underwood who after the event decided to become one of the first British therapists working with this new Fascia Treatment.
Global Launch of Swedish Fascia Vibes in Helsinki
On May 25th, 2018, Helsinki was the center of the world in terms of manual therapy. As open-minded and innovative wellness providers from all over the world gather at the Embassy of Sweden.